What's a full blog post for Google?
What does a full blog post mean for google:
We will try to understand why, when Google says "complete" , it may mean something different for an online trading page than for a history article. This will really diff
er depending on the request of the internet user, because people want all kinds of repenses and especially they do not really know their question until your reproense (title of atticle) appears to them.
The intention of Internet users will be different even if the words they type on google are similar.
The criteria will therefore be different in terms of the relevance of the result.
I therefore hope that, as an example, I could explain to you what is the relevance of this particular request and, above all, how to satisfy it?
Let's go:
The intension of the Internet user:
Very well. So I'm going to first talk about intent, the intension of Internet users who are going to type a
search. I take as an example a typed que
ry: "complete guide on buying a motorcycle
". So, "complete guide to buying a motorcycle."
okay, I'll think about what the researcher probably wanted to know based on the query he typed
. So first, we notice the word "guide."
The word "guide" gives us the impression that someone wants something very complete, very detailed.
He doesn't just want quick and general advice.
He's not looking for a quick list without explanation.
This should take longer, as someone is looking for a complete guide. "To buy a motorcycle"T
he rethink should therefore be a process and not just add to the basket as on Amazon.
It is a step-by-step process that he is looking for and this type of process involves several steps to achieve it.
It is really important to understand here that the reader is probably looking for something a little longer and more complete and that is perhaps a step-by-step process which will give the form of yo
ur article. And also, just look at the "guide to buying a motorcycle" query, so people are probably looking for it because they've never bought a motorcycle before.
So if they've never bought a motorcycle before, it's worth remembering that your audience is in a phase where they have no idea what they're going to do or even
a permit. It is important to understand your audience and understand that this is complete information that they would need and your article must match it. If
he had really typed just buy a motorcycle, he would probably fall on Amazon. or it would have been enough to provide him with an offer to sell.
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What this implies and what should be the rethink expected by google?
what will be the effect on a person after reading this , the seriousness of the query, this internet user is looking for advice how to properly spend his money that he has hard earned. Google is not g
oing to provide it with the first item come which has the keywords motorcycle and pur
chase. So the implications here, a guide to buying a motorcycle is an important financial decision.
It's a big financial purchase.
This will affect people's finances, happiness and well-being, and Google actually has a name for it.
In their quality assessment guidelines, they call it YMYL. (VAVV
). So it means "your money, your life."
These types of articles are held at a very high level, and rightly so, because they can have a significant impact on people's lives and are supposed to generate a lo
t of traffic as soon as they go online. It is important for an editor of articles like this (which affect people's finance) to understand that these a
re going to be held at a very high level and strictly crawled. fishing and planning or foresight of keywords and sprinkle them all the way by just monitoring the densit
y. These are just a few ideas to make an article really trustworthy (for google) and I think it's a model to follow.
sub-subjects:
Once you understand what could really be the real question, the real need that would hide behind a query from a surfer, it would be of course to re-consider it and not
only half. For this you will need sub-themes (to identify all possible r
ethinks). There is a good method to find secondary topics that will fit with your m
ain topic. Just use "answer the public" for that.type your main keyword and you'll find all the questions you should be looking at.
You can also use the keyword explorer to reveal secondary topics, the subtitles of your future article. With Moz,
for example, you can search for different keywords that you will associate with your expressions.
So you can type something like "buy a motorcycle" something like that.
You start with your main keyword, and you'll get a set of suggested keywords that you can also incorporate into your article, so explore your entire topic with it
. This is going to be very much help because you're going to start noticing emerging subseed topics that you never t
hought of. For example, people tend to look for a "Price Fork"
So you'll understand that you'll also have to read in your article to the question "Could the customer afford to buy a motorcycle?".
You will also notice people who are obviously looking for financial matters, bad credit.
I have dingies, can I still buy a motorcycle? Yo
u will begin to see the emergence of sub-subjects that will form the structure of
your article. So it will be a great way to find additional keyword and title ideas for your article to make it more complete and make google flex.
The right questions:
By typing your raw keyword into Answer the Public, you're going to face a huge selection of questions that people are aski
ng themselves. You are not going to satisfy all these requests in your artic
le!!! So how do you know what queries you're going to have to repeat in order for your article to be complete in t
he eyes of google? So how do you set priorities and choose the questions best suited to your article? I
t's simple, when you know where to look. In our example, we will immediately notice this kind of queries on (answer t
he public) 😛 I affo
rd that? A
nd above all: Is this the rig
ht time to buy? So you'll notice trends and I think it's a very often missed step.
It is important to remember that many requests are associated with seasonality (the timing when they were made). So t
o find out which questions to choose, you'll simply filter them on Google Trends.You'll realize that for our example, interest in buying a motorcycle tends to increase from the beginning of spring for example, and if our article will come out in winters, this question "is what I could afford to buy a motorcycle" will have its place in the article because spring is not there yet .
It's just one example, of course.
If you want to create a complete article, these kinds of analyses are essential to fully understand the seasonality of your Subject.
Because I now know that my subject is seasonal, I can incorporate information such as the pros and cons of buying in high season and buying a motorcycle in winter (it will b
e cheaper than in summer) Maybe what is the best time of
year to buy a motorcycle? These are, again, other ideas of analytical and prospecting techniques that you can incorporate into you
r writing work to make your article more complete. full article. You need to pay attent
ion to this aspect of blogging if you want to boost your traffic to monetize your blog and why not make it your full-time job.
This is going to mean something different depending on how many people feel and what they really think.
Conclusion:
